Lovestruck is described as a sparkling, addictive floral, young in spirit yet classic. It was inspired by a modern day version of the story of Romeo and Juliet.
""Lovestruck ... the name of my brand new fragrance…All about being overwhelmed, inexplicably, hopelessly in love. Allowing yourself to feel passion inspite of yourself, the situation, the repercussions. A new definition of Romeo and Juliet! Sexy, sensual, and unstoppable!"" Vera Wang.
The fragrance is created by Stephen Nilsen from Givaudan in collaboration with Doreen Bollhofer, under the supervision of the cosmetic company Coty. Lovestruck opens with notes of exotic and juicy pink guava and soothing angelica blossom. The middle notes “bloom” with tones of intoxicating and sensual tuberose with aquatic lotus flower. Precious woody notes and sheer musk form a solid perfume base.
The print and video campaign feature Leighton Meester, the star of the TV hit series Gossip Girl, while her ""modern day Romeo"" is Tommy Dunn, a male top model. Carter Smith photographed the campaign. Lovestruck comes in a bottle decorated with a tulle bow and deep berry flowers.
Lovestruck was launched in 2011.